Roblox Innovation Awards 2025 Winners Announced – Grow a Garden and 99 Nights in the Forest Take the Spotlight
The Roblox Innovation Awards 2025 celebrated the most creative developers, studios, and games on the platform with a ceremony held at the San Jose Civic Theater. Some of the most popular and innovative Roblox titles of the year, including Grow a Garden and 99 Nights in the Forest, were among the night’s biggest winners.
A Key Part of the Roblox Developer Conference
This year’s Roblox Innovation Awards were part of the 11th annual Roblox Developer Conference. The event was hosted by Justin Sousa, Roblox’s head of the developer community, who is widely known to players as JParty. The ceremony began with opening remarks from Roblox CEO Dave Baszucki, who emphasized the importance of community creativity and the growing role of developers in shaping the platform’s future.
The Innovation Awards concluded a packed conference that included several important announcements. Roblox introduced new safety tools aimed at protecting users and unveiled the Moments feature, designed to help developers and players capture unique experiences in-game.
Grow a Garden Dominates the Awards
Among this year’s winners, Grow a Garden was the standout success, winning multiple categories including Best New Experience, People’s Choice, Builderman, and Most Concurrent User. Its strong presence highlighted both its popularity among players and its innovative approach to gameplay.
99 Nights in the Forest also earned major recognition, taking home the award for Best Adventure Experience as well as Best Horror Experience, proving its appeal across different genres.
Full List of Roblox Innovation Awards 2025 Winners
Developer Categories
- Best UGC Creator: Yourius
- Best Video Star: WaffleTrades
- Best Creative Direction: Steal a Brainrot
- Best Use of Tech: Dead Rails
- Best Use of Audio and Voice: Clip It
- Best Studio: Splitting Point
- Best Original UGC: Knitted Arm Warmers Very White
- Best Plugin: Moon Animator 2
Experience Categories
- Best New Experience: Grow a Garden
- Best Adventure Experience: 99 Nights in the Forest
- Best Party and Casual Experience: Dandy’s World
- Best Obby and Platform Experience: Regretevator
- Best Survival Experience: Forsaken
- Best Roleplay and Avatar Sim Experience: Brookhaven
- Best Puzzle Experience: Teamwork Puzzles (Obby)
- Best Racing Experience: NASCAR + Driving Empire
- Best Sports Experience: Basketball: Zero
- Best Strategy Experience: Dead Rails
- Best Action Experience: Blox Fruits
- Best Shooter Experience: RIVALS
- Best RPG Experience: World // Zero
- Best Horror Experience: 99 Nights in the Forest
- People’s Choice: Grow a Garden
- Builderman: Grow a Garden
- Most Concurrent User: Grow a Garden
Brand Categories
- Best Use of Immersive Marketing: e.l.f. UP!
- Best Collaboration: NASCAR + Driving Empire
- Best Use of IP: SpongeBob Tower Defense
A Celebration of Creativity on Roblox
The Roblox Innovation Awards 2025 once again showcased how the platform has become more than just a gaming space, it is now a hub for creativity, storytelling, and interactive experiences. By honoring both independent creators and established studios, the awards reflect the diversity and strength of the Roblox ecosystem.
With Grow a Garden and 99 Nights in the Forest leading the way, this year’s winners demonstrate that Roblox continues to evolve as a global platform where player-driven innovation defines the future of gaming.
